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Friday, July 9, 2010

Insurance Selling Painful For You?

Old "tried and true" insurance selling techniques that were once successful have completely lost their effectiveness over the years. That's why I developed a insurance selling approach that will quickly and automatically puts you ahead of the game and instantly in a league above your competition.

The truth is that companies are inundated with insurance selling people offering them similar products and services.

INSURANCE SELLING MYTH # 1
"Sales is a numbers game." But, sales is only a numbers game when all you know is traditional insurance selling. Yes, you can call people over and over, chase them until they listen to you so that you just go away. However there is a better - easier method of building trust and getting your product or service message across - all on one call. Simply by changing your insurance selling approach you'll make FEWER CALLS and MORE SALES.

INSURANCE SELLING MYTH # 2
"Use a sales script." People can tell when you're reading from a script, even if you think you're pretty good at it and getting away with it. There's nothing personal about it and people can pick that up. Being artificial just puts you into the typical "Salesperson" category. If you can learn to get your message across in a different way, you'll eliminate the negative triggers that can lose your sale within seconds.

INSURANCE SELLING MYTH # 3
"Focus on closing the sale."  Are you "going in for the kill" with your insurance selling techniques? - If you are, you could end up killing your deal instead. Old insurance selling techniques do nothing more than pressure the client or prospect, and as a result they naturally want to retreat away from that pressure - and that pressure is YOU! By learning to  avoid the "push and pull" dynamic between you and your prospect, you'll be able to move the insurance sales process forward to get the result you want.

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